Norstrat Consulting Incorporated is a consultancy company that has the primary purpose of offering technology and business solutions. They serve their clients by making educated decisions and implementing innovative strategies to help them meet their goals and achieve objectives in their business.
This company is also a strategic communications agency that focuses on PR, government relations, and marketing communications. Norstrat has operated for more than a decade, and its business is spread across Canada and United States. It has grown to employ a large number of experts that provide knowledge in numerous fields. Today, we will talk about their history, purpose, and the nature of the services they provide, so if you want to find out more, read on because we have plenty to cover.
Brief History of Norstrat Company
Norstrat is a company deeply rooted in Canada. There, they started as a small agency with just one office, but ever since then, the company has grown and managed to spread to the United States. It has grown to become one of the best strategic consultancy agencies with strong ties to the government and military.
Not long passed before Norstrat grew into an integrated communications consultancy offering international companies and brands innovative digital strategies, public relations, and social media marketing services. Nowadays, the company is in constant growth and looking to spread its business overseas.
What Services Does Norstrat Offer?
This is a company that provides a wide variety of consulting and communication services. The company has employed numerous experts in the strategic consulting field that help their clients with everything related to brand building.
They also assist in launching a product to develop and implement customer acquisition and retention strategies. The consultants also have tons of experience in the public sector, including government relations, lobbying, political strategy, and campaign planning/management.
Whether you are a small business owner or a major organization looking for a trustworthy business consultancy service, Norstrat will assist you. The experts from the company have a lot of experience and knowledge in various fields, including infrastructure and social structure systems.
Services for Account Planning and Development
1. Services provided by advertising agencies, such as market research analytical tools. For example, you get the NPD Group Brand Metrics software platform.
2. The metric will compare marketing activities to sale performance which is one of the cornerstones of good business. It will ensure that all stakeholders are aware of the impact on business indicators.
3. Norstrat assists in the development of a creative strategy. One of the most important aspects of Norstrat’s creative approach is its unique Creative Briefing Center. To put it simply, before distributing their messaging to Norstrat’s key partners, customers can build and modify it.
Financial Services and Advice
Norstrat is a consulting firm that assisted some well-known clients like Johnson & Johnson, Pfizer, the Government of Canada, and the National Bank of Canada by giving excellent financial services and advice.
They are also armed with knowledge and experience in financial services organizations and pharmaceutical companies to provide innovative solutions depending on the client’s needs. The company has numerous expert consultants that will assist you in any way when it comes to finances and applying for government programs.
Advertising Agency Services
The Brand Metrics software system from the NPD group we already mentioned provides you with tools for marketing analysis. These tools can help you measure consumer response to your campaigns and determine what aspect needs improvement.
Customers are free to use these tools and apply for a grant from Norstrat Inc., which is partnered with a number of different nonprofit organizations.
What Changes in Your Business Can Norstrat Offer?
Norstrat Consulting can benefit your business in a wide variety of ways. They offer plenty of options and strategies that can assist you in managing various tasks. Whether you just need a solid strategy or consultations regarding public relations or government relations, Norstrat has got you covered.
Norstrat Clients
As we already mentioned, Norstrat works with clients in both the public and private sectors to contribute to Canada’s Northern Strategy. Here are some examples of the companies Norstrat works with, as it might paint you a better picture of whether or not you require their services.
- Ultra Electronics Marine Systems
- Saab Technologies Canada
- Raytheon Canada Support Services
- Northwestel
- Northrop Grumman
- MacDonald Dettwiler
- L-3 Ocean Systems
- L-3 MAS
- Calian
- L-3 MariPro
- Kraken Sonar Systems
- Hill+Knowlton Canada
- General Dynamics Canada
- Deloitte
- Cassidian
- Canadian Light Source
- Babcock
- Astrium SAS
- AlphaSights
- Aker Solutions
- Airbus Defence and Space
- Canadian Space Agency
- Canadian Coast Guard
- Aerospace Review
Can I work with Norstrat?
Digital marketing, public relations, food and beverage PR, and social media optimization are the bread and butter of Norstrat company, so in case you have a business that needs these services, you should definitely consider doing business with them.
You will be able to get a wide variety of services from Norstrat, including market research, branding strategy, identity design, strategic communications planning, and digital consulting.
It is also important to mention that Hill & Knowlton Strategies are partnered with this company. This is essential because H&K’s clients have access to the company’s global network. They also have access to around 400 public relations specialists.
In addition, Norstrat and H&K Strategies collaborate closely on client engagements by mixing Norstrat’s digital marketing skills and H&K’s extensive experience in conventional public relations, which is a great combination for a successful business.
As a final result, their services include strategy formulation for digital communication initiatives such as public relations with an emphasis on food and beverage companies.
Additional Training That Norstrat Provides
Norstrat provides numerous training programs and workshops and also offers personal development counseling. One of the more popular programs is the Partnership and Leadership program. It is pretty rigorous and lasts for nine months, during which attendees can learn about the profession of strategic consulting.
Attendees will learn how to make well-informed choices and develop skills for smart business decisions. Here are some of the additional training programs Norstrat also provides.
1. Leadership development program
2. Programs for business coaching
3. Workshops for professional development
4. Program for executive coaching
Frequently Asked Questions
1. What does Norstrat exactly do?
Norstrat’s main purpose is to help people who have certain business goals to build needed Northern infrastructure and to build elements of Canada’s Northern Strategy. They do this by sharing their wealth and expertise and dedicating themselves to the client’s success.
2. Where is Norstrat based?
Norstrat is based in Ottawa, which is a great position to be co-located with the many Federal government departments and agencies with Northern responsibilities and jurisdictions. From there, they serve their clients across the United States, Canada, and recently Europe as well.
3. How does Norstrat help its clients?
They do so by guiding the clients through the Government’s Northern Strategy and where the business opportunities lie. They also help clients identify and access the key relevant stakeholders by sharing their experience and knowledge on the unique issues and opportunities associated with developing infrastructure in Canada’s north.
Final Words
Maximizing profitability and setting accurate and realistic goals in business is something that everyone wants for their business, and Norstrat is a company that can help you achieve these goals and get closer to your objectives.
The cutting-edge technology tools and expertise of their employees are something that built their business and helped expand numerous others across Canada and United States. If you feel like they are the perfect match to help you develop your strategies and improve communications, do not hesitate to become their client and start moving your business up the ladder.
